APPLE Digital and smart TV

Discover our range of Apple TV Boxes

The last decade has seen a complete transformation of the television market. Once the sole preserve of broadcast networks and cable channels, the TV set became a more versatile and accessible technology, opening up an array of exciting new possibilities. These days smart TVs are commonplace, but what does that mean? Simply put, smart TVs are connected to the internet and offer app support.

Apple is among the first brands to realise the potential of smart TV s and it now offers an extensive range of smart TVoptions across a variety of sizes. Apples AirPods work seamlessly with your Apple TV to deliver true wireless listening allowing you to take your audio with you wherever you go. And thanks to built-in Siri, your Apple TV can understand natural language commands so you don't have to lift a finger (or thumb) to make use of all those nifty features.

Our collection showcases an array of sleek, stylishly understated Apple TVs which will add a touch of class to any space. In addition to our range of small form factor Apple TVs (starting at 32-inches), there are also larger models including a stunning 55 inch screen that should fit the bill if you're looking for a feature-packed TV that doubles as a cinematic entertainment centre.

You'll find all sorts of exciting extras in our Apple digital and smart TV deals. Take the stunning new flagship model, the XR95C1L-B ll find all sorts of exciting extras in our Apple digital and smart TV deals. Take the stunning new flagship model, the XR95C1L-B

Alongside cutting-edge technologynology like 4K Ultra HD resolution, which delivers four times the detail of standard HD, many modern smart TVs offer HDR (High Dynamic Range) video technology which will enhance colour and contrast. Look out for HDR10 in particular this format ensures that videos and games look as vibrant and detailed on your screen as they do in real life.