The tech world tuned in with excitement to see what Apple would announce at its Spring 2022 event. Would there would be brand new products? Which products may have gotten impressive upgrades? Needless to say, Apple fans around the world were delighted with the announcements. Coming soon, the latest additions to the Apple family will be available from the 18th of March.
So, what was announced?...
iPhone 13 Pro and iPhone 13
Apple announced a new colour for the iPhone 13 Pro and the iPhone 13. The colour is a stunning alpine green for the iPhone 13 Pro and iPhone 13 Pro Max while the iPhone 13 and iPhone 13 mini get a lovely shade of green. Their designs now have a Ceramic Shield front cover, which makes them more durable than previous models, while the A15 Bionic Chip powers the most advanced iPhone camera system yet. All models of the iPhone 13 give you a superior 5G experience so pixelated video calls or slow load speeds become a thing of the past.
The iPhone 13 and the iPhone 13 mini have a bright and vibrant Super Retina XDR display, perfect for adding some oomph to your iPhone experience whether you’re perfecting a photo for social media or streaming your favourite show. The iPhone 13 Pro and iPhone 13 Pro Max also have the Super Retina XDR display, but the ProMotion feature differentiate these models as they are made for graphic heavy mobile gaming with refresh rates of up to 120 Hz.
iPhone SE
As we hoped, Apple announced a new iPhone SE . The SE has been extremely popular as it’s a powerful but more affordable iPhone
With a 4.7” display, it still has the classic rounded design and a Home button with Touch ID. Its screen has an IP7 rating making it water and dust resistant while its aerospace-grade aluminum and glass design makes it tough and durable. Although smaller and less expensive, the SE features the same powerful A15 Bionic chip which makes using your new phone a pure joy as apps open instantly and there’s more power for advanced features on the phone.
The SE features an all new camera with Smart HDR 4 technology to adjust every element of your photo to make sure you got the perfect snap. You’ll never have to worry about a Facetime call dropping or your internet failing as you stream on AppleTV as the iPhone SE is 5G enabled so you can take advantage of super highspeed internet.
iPad Air
Apple also announced an upgrade to the iPad Air . Powered by the M1 chip, the iPad Air’s performance is on a next level. You can edit video, go on video calls, stream TV shows and play intensive games without your iPad Air slowing down. In fact, the performance will be 60% faster and your experience 100% times as its battery lasts all day.
Its new ultra-wide 12MP front camera has Center Stage, which will transform your video calls with friends and family. Center Stage pans and zooms out the camera as others join the call so everyone can join in the conversation. There’s also a 12MP camera on the back which can take high res photos and 4K videos. You can also use it to scan documents and even create AR experiences. If transferring large photos and videos is one of your uses for the iPad Air, its USB-C is twice as fast as previous generations and transfers up to 10 GB per second.
The iPad Air has thin and light design with a 10.9” Liquid Retina display with vibrant colours, True Tone and an anti-reflective screen, which makes the visual experience a pleasure no matter the weather. It also has landscape stereo speakers so whether you’re editing a video or streaming a show, you get immersive sound. Like the iPhone SE, the iPad Air comes with Touch ID, which is built into the top button so you can easily access your device, use apps and even use Apple Pay.
Mac Studio + Studio Display
For those who work in creative fields, the Mac Studio and Studio Display is an exciting new product announcement. It gives creatives the ability to build the studio of their dreams by enabling them to render massive 3D environments or play back 18 streams of ProRes video.
The Mac Studio has is redefined power with the M1 Max or M1 Ultra chips to maximise the performance. Small but mighty, it’s only 7.7 inches wide and 3.7 inches high, fitting neatly under your display. The M1 Max’s CPU performance is 2.5 times faster than an iMac and 50% faster than the Mac Pro. The M1 Ultra’s CPU performance is 3.8 times faster than an iMac and up to 90% faster than the Mac Pro. It has two Thunderbolt 4 ports, a 10 GB Ethernet port, two USB-A port, two USB-C ports, a HDMI port, SD card slot and audio jack.
The Studio Display is a 27 inch 5K Retina screen that tilts up to 30 degrees and has over 14.7 million pixels. It features an anti-reflective coating so reflections won’t hamper your creativity. Similar to the iPad Air, it has a 12 MP ultra-wide camera which features Center Stage for all your important video calls. Working on a feature film or transcribing videos? The Studio Display has 6 speakers and Spatial Audio so you get an immersive experience and don’t miss a word. Its True Tone and ambient light sensor will automatically adjust the colour temperature to your environment so there’s no strain on your eyes. With 3 USB-C ports and one Thunderbolt port, you can connect your external drives, charge your phone and even charge a MacBook in a fraction of the time.
The Mac Studio and Studio Display combined will give you the most powerful computing experience imaginable.
Which new Apple product will you be buying on the 18th of March?
