SONY a7 IV Mirrorless Camera with 28-70 mm f/3.5-5.6 Lens
Product information
Sony's a7 mirrorless camera is packed full of technology to help you capture your vision. Its updated processor and state-of-the-art sensor work together to improve image quality in photography and video.
What we love
- The 33 MP Full Frame sensor can capture more light thanks to back illumination – this gives your images more detail and better colour accuracy
- This camera is powered by the flagship BIONZ XR processor – it's lightning fast to make sure your photos and videos are processed without slowing down the camera's performance
- The updated sensor and processor bring amazing improvements to low-light performance – this means you can take beautiful images day and night
- Sony's Real-time subject tracking and Eye Autofocus can keep humans, pets and birds in perfect focus, while you focus on the composition
Good to know
- The camera comes with a versatile 28-70 mm zoom lens, which is great for everyday use
- Thanks to the 5-axis stabilization you can film smoother video, shoot longer focal lengths and capture longer exposures without blur
- The 10-bit 4:2:2 gives you tons of flexibility in the editing room – you can play around with colours, light, and effects without degrading your footage
- Capturing action will be super easy with 10 fps of continuous shooting with autofocus on
- The vari-angle screen can twist and turn to suit the way you want to shoot, and you can just tap on your subject to focus
- With dual media slots you can use two memory cards at the same time and keep shooting even if one fills up
- The USB Type-C port supports Power Deliver for lighting fast charging
- The camera is made of magnesium alloy which makes it robust and lightweight – great for outdoor shoots