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fitbit

Welcome to your fitness family.

Fitbit fitness trackers give you a stylish and encouraging way to live healthier, be more active and sleep sounder. Smile as you take steps to change your life, tracking your progress to success with the fun Fitbit family and Fitbit app. From the slim Fitbit Alta to the cool Fitbit Blaze, there’s a wearable fitness tracker for everyone, and see your progress in detail with the Fitbit Aria smart scale.

View the Fitbit range >

Meet the family

Everyday Fitness

Everyday
Fitness

Active
Fitness

Performance Fitness

Performance
Fitness

Wifi Smart Scale

Wi-Fi
Smart Scale

and reach your goals with the Fitbit app.

Get Active

Get Active

Exercise More

Exercise More

Sleep Better

Sleep Better

Manage Weight

Manage Weight

Celebrate Milestones

Celebrate Milestones

findyourfit

Everyday
products >

Perfect for day-to-day activities like walking to improve your health.

Everyday Products

Active
products >

Push your fitness further by tracking your workouts and daily activity.

Active Products

Performance
products >

Get the most from your training routines to perform at your peak.

Performance Products

Wi-fi
Smart Scale >

See your progress to better health in detail.

Wifi Smart Scales

Performance

Performance Products
Fitbit Surge

Fitness Super Watch

Get insight into your training. Stay connected with GPS tracking, heart rate monitoring, phone alerts and more.

Buy in large > Buy in small >

Active

Active Products
Fitbit Charge

Heart Rate + Fitness Wristband

Monitor your heart rate continuously, see how well you sleep, follow activity with SmartTrack, get reminders to move and guided breathing sessions – all with interchangeable accessory bands.

Buy in large > Buy in small >
Active Products
Fitbit Blaze

Smart fitness watch

Merge fitness tracking and style – PurePulse tracks your heart rate and receive smartphone notifications, on-screen FitStar workouts, music control and more - all on the colour touchscreen.

Buy in large > Buy in small >

Everyday

Everyday Products
Fitbit Alta HR

Heart Rate + Fitness Wristband

Monitor your heart rate, get motivating reminders to move, track your sleep and activity in a small, stylish package.

Buy in large > Buy in small >
Everyday Product
Fitbit Alta

Fitness Wristband

Customise the wristband to your taste and track daily activity, monitor sleep and get reminders to keep moving throughout the day.

Buy in large > Buy in small >
Everyday Product
Fitbit Flex 2

Fitness Wristband

Monitor your activity anywhere – this slim, swim-proof wristband auto-recognises different exercises and alerts you to calls and text messages. You can remove the tracker and fit it to a range of accessories.

Buy now >

WI-FI SMART SCALE

Wifi Smart Scales
Fitbit Aria

Stay on track and monitor your progress in detail – check weight, BMI and body fat percentage to make real progress.

Buy now >

ACCESSORIES

Find accessories for every occasion.

Don’t limit yourself – customise your tracker for the occasion and mix stylish accessories to blend life and exercise seamlessly.

Buy now >
Fitbit Comparison Chart

Fitbit Charge 2

Fitbit Flex 2

Fitbit Blaze


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